Achieve Higher Rankings with On-Page Optimization
On-page optimization is a fundamental aspect of the entire SEO process, playing a crucial role in achieving higher rankings and attracting specific organic traffic. However, executing it accurately can be intricate. At Web Lexus, our SEO experts have mastered the technical intricacies of on-page optimizations. A finely tuned SEO service benefits both search engines and potential customers, leading to enhanced search visibility and business growth.
What is On-page optimization?
On-page optimization refers to factors directly on a webpage that affect how search engines like Google assess and rank that page. This includes content, HTML tags, site speed, media, internal architecture, and more.
Optimizing these on-page SEO elements provides search bots clearer signals on what each page focuses on. It helps them determine relevance for user searches and where to rank your pages.
While off-page SEO is also important, on-page optimization establishes the foundation. You can target relevant, valuable keyword phrases and optimize pages specifically for those terms. With strategic On-page optimization, you’ll attract more qualified organic visitors who convert.
Components of On-page Optimization
The content on each page offers the biggest clues about your website’s topic focus and value. Here are our top components of on-page SEO
Keyword Research
Conduct keyword research to identify terms that align with each page's unique focus and audience intent.
Engaging Content
Create genuinely helpful, engaging content that answers your audience's questions before SEO. Provide real value.
Keyword utilization
Include target keywords in headlines, opening sentences, image alt text, links, 1-3% in body text. Focus on fluency.
Content organization
Organize content in logical sections with optimized descriptive headers and sub headers.
page Titles optimization
Compelling page titles optimized with primary keywords to entice clicks. Keep under 60 characters.
Meta descriptions
Meta descriptions that summarize the content and include keywords to generate clicks. Keep under 155 characters.
Refresh content
Refresh and add new content regularly to give search bots fresh pages to crawl and index.
Break up Paragrsph
Break up paragraph text with bullets and bolding for easy skimming.